Smartling Announces Global Ready Conference™ Keynote Speakers

TED Talk Speaker Lera Borodistky and Award-Winning Author Lane Green to Headline San Francisco and London-based Conferences, RespectivelyApril 9th, 2019

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New York, NY - Smartling, the premier software and language translation services company that established the category Enterprise Translation Cloud, today announces the keynote speakers for Global Ready Conference™ in San Francisco (May 16) and London (May 23).

Lera Boroditsky is the keynote speaker at Global Ready Conference San Francisco. Boroditsky is a celebrated cognitive scientist and professor in the fields of language and cognition who has been named one of the “25 Visionaries Changing the World.” Her TED Talk on how people view the world differently based on their linguistic backgrounds - “Do the languages that we speak share the way we think?” - has been viewed nearly 8 million times. Borodistky’s fascinating, playful, and richly detailed keynotes examine the timely overlap of language, intelligence, and human behavior.

Lane Green is the keynote speaker at Global Ready Conference London. Green is the language columnist and editor at The Economist, based in London. He is the author of two books, Talk on the Wild Side (2018) and You Are What You Speak (2011). Green’s work has been recognized by the Linguistic Society of America in 2017 with its premiere award. He is a former adjunct assistant professor in Global Affairs at New York University, and is a consultant to Freedom House, a non-governmental organization.

“We are excited to have both Lera and Lane as speakers at Global Ready,” said Annette Obermeier, Head of Marketing. “These individuals have conducted incredible research in the field of linguistics, and have been published extensively. Their energy and boundless curiosity in the domain of language in today’s world is more important now than ever before.”

Global Ready Conference’s theme, Move the World with Words™, is focused on revealing strategies and tactics that drive engagement from audiences worldwide. Through creativity, and engaging, personalized experiences, leading brands are developing a competitive advantage. The conference agenda for both San Francisco and London features expert practitioners in global marketing and product management.

“Two notable organizations that are presenting at Global Ready include Women in Localization and Translators without Borders,” said Obermeier. “These organizations play a key role in driving gender equality in the translation industry and global humanitarian efforts.” Smartling plans on making a special announcement at Global Ready Conference San Francisco to further demonstrate its support for these organizations.

Other companies that will be presenting at these conferences include FedEx, Lyft, OpenTable, SAP, Shopify, WeWork, and Wix.

Tickets are still available for both conferences at globalreadyconference.com.

Sponsorship packages of Global Ready Conference in both locations are available. For more information, please contact Kathryn Laffey (klaffey@smartling.com).

About Smartling

Smartling is a language translation company that enables customers to localize content across devices and platforms. The company is recognized by CSA Research as the #1 Leader of the 2019 MarketFlex for Language-Oriented TMS, and by users on G2 as the #1 rated Translation Management System. Smartling established Enterprise Translation Cloud, a data-driven approach to localization, which enables its customers to achieve higher quality translation at a lower total cost. Smartling is the platform of choice for hundreds of B2B and B2C brands, including InterContinental Hotels Group, Pinterest, Shopify, and SurveyMonkey. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit smartling.com.

Smartling Media Contact
Adrian K. Cohn
Head of Marketing
acohn@smartling.com